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Starting an Online Business

It makes no difference  – what your background is, whether you have any technical skills or if you’re starting from scratch. The key is motivation. Your unique knowledge of sports, fashion, religion, psychology, vacation spots or whatever – can be converted into an online business.

That first step – is crucial. I always always recommend writing a business plan as that first step. Why? The majority of new businesses fail because they lack process, and your business plan is like a map – establishing direction and expectations. It spells out process.

One key ingredient – is research within your niche. Seek out the most profitable topics to monetize, then deliver relevant and compelling content. Put your personality into your site. Give it style. If you have quality, in-demand information, you will be pleasantly surprised how well your site performs.

Take something you know and love – and monetize it. It starts with passion, which is then converted into content on your site. There are a zillion ways to drive traffic to your site and a gazillion more ways to monetize that traffic.

Is it easy - NO. Will success happen overnight? NO. But the Internet has truly spawned it’s share of millionaires, many of them with ZERO brick and mortar presence.

Are information based sites sustainable – ABSOLUTELY. Diversification is crucial, establishing multiple streams of income. These could be via Google AdSense, affiliate programs, writing and selling e-books or simply lead generation.

“Venture nothing, and life is less than it should be.”
Malcolm Forbes (1919-1990)

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